Retained PR agency for Bridgestone Motorsport

• Full-time press office and market activity co-ordination on and off event for Bridgestone Motorsport in Formula One, MotoGP and the GP2 Series
• Local market activities and press event support including managing driver and rider appearances
• CSR programme and on-event management of Bridgestone e-reporter programme for Bridgestone Europe
• Strategic counsel and issues management